I have always been passionate about communications. If I'm honest, writing has made me who I am ever since I was a child and first got my hands on a typewriter.
I have always been curious about the world, and I love sharing stories that matter.
With nearly thirty years of experience in communications across charity, not-for-profit and commercial sectors, I'm deeply passionate about driving positive change. I have extensive experience generating impactful and engaging content for newsletters, websites, blogs and social media.
I also take original photography and video when I can to bring more spark to the content.
I have a knack for spotting stories and issues relevant to the industry I am working with, which gives depth to their communications beyond just talking about the product. It is essential to showcase the human side of businesses, highlighting their impact on the world around them.
My passions are sustainability, environmental impact, and inclusivity.
I’ve seen how powerful honest storytelling can be, I doubled a client’s LinkedIn audience in three years and helped the Red Cross Shop triple its Instagram following in two.
Now, I work with ethical tech and purpose-led startups in Copenhagen (and beyond) to help them grow through authentic, consistent communication.